Consumers of health care constitute a highly diverse market, but the idea that companies might segment customers and profit by addressing their varied needs seems almost foreign to the health industry. You can tap hidden value by making use of patterns in the demand for health products and services, especially if you segment consumers according to health and wealth at the same time.

【書誌情報】

ページ数：4ページ

サイズ：A4

商品番号：HBSP-F0712A

発行日：2007/12/1

登録日：2012/3/28