Why Digital Media Require a Strategic Rethink
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あたり
Media companies have traditionally delayed product availability in low-margin channels to maximize revenue in high-margin ones. New research on books, movies, TV, and music suggests that digital markets make this strategy much less effective. Three strategies companies can use to reduce piracy of their content.
【書誌情報】
ページ数:2ページ
サイズ:A4
商品番号:HBSP-F1210C
発行日:2012/10/1
登録日:2012/10/10