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What Does It Take to Redesign an Industry?

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"In a time when so many institutions of the industrial economy . . . are challenged by a connected world," the author writes, "the industry is the proper unit of analysis." By way of example, he describes how an unusual group of thinkers met in Madrid to reconceive how innovative medicines might be made available despite the "patent cliff" in pharmaceuticals.

【書誌情報】

ページ数:2ページ

サイズ:A4

商品番号:HBSP-F1303F

発行日:2013/3/1

登録日:2014/8/20

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