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Get Ahead by Betting Wrong

通常価格 ¥1,012 JPY
通常価格 セール価格 ¥1,012 JPY
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Companies that invest heavily in R&D are often torn between emerging technologies, wondering which will win in the marketplace and is therefore the one to develop (remember VHS versus Betamax). Conventional wisdom suggests there's a steep price for getting it wrong. But new research shows that betting on a losing technology and then switching to the winner can position a company to come out ahead, because it forces a steep learning curve.

【書誌情報】

ページ数:2ページ

サイズ:A4

商品番号:HBSP-F1407B

発行日:2014/7/1

登録日:2014/7/14

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