Urban Spring: Building a Sustainable Social Enterprise
Urban Spring is a successful social enterprise. Every day, people in Hong Kong buy around 2.5 million bottles of water. Until Urban Spring marketed its award-winning high tech Well water fountains, most plastic containers were sent to landfill, adding hazardous chemicals to the environment. Urban Spring's founder has made it his mission is to reduce the city's plastic waste and to encourage people to take a more sustainable approach to bottled water. By providing consumers with clean chilled water - free of charge, 24/7, Urban Spring has replaced more than 5.28 million plastic bottles, which would otherwise have been sent to landfill. Led by its CEO, Ada Yip, the Urban Spring design team created a fountain that is monitored remotely for hygiene, water quality, and data collection. Units are leased to corporations, hotels, schools and learning institutions. With its second-generation fountains ready for release, the company now needs to make crucial decisions about its future expansion and potential partnerships.