Hang Seng Bank's e-Banking: Leveraging an Established Brand for New Relationships
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¥1,210 JPY
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¥1,210 JPY
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あたり
Hang Seng Bank is the second-largest locally incorporated bank and the fifth-largest public company in Hong Kong. Due to growing consumer demand, peer pressure, and pressure to improve profits, Hang Seng launched e-banking in August 2000. This case provid
【書誌情報】
ページ数:15ページ
サイズ:A4
商品番号:HBSP-HKU193
発行日:2002/6/7
登録日:2007/8/16