Business Innovation: The MTR's eInstant Bonus Project
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¥1,144 JPY
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¥1,144 JPY
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The "eInstant Bonus" was an interactive advertising concept designed internally by the Mass Transit Railway Corp. Ltd. (MTR) in Hong Kong. Under this scheme, special discount offers from merchants/advertisers were displayed on a 42-inch Plasma TV in the f
【書誌情報】
ページ数:10ページ
サイズ:A4
商品番号:HBSP-HKU201
発行日:2002/7/26
登録日:2007/8/16
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