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Fiat's Strategic Alliance with Tata

通常価格 ¥1,474 JPY
通常価格 セール価格 ¥1,474 JPY
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This case looks at the automotive industry, Fiat and Tata's corporate background and provides an in-depth description of how these two sides came together including the entire pre-operational negotiation process. The case is set as of October 2007, immediately after the companies had finalized a joint venture for the manufacturing of passenger cars, engines and transmissions in India for national and international markets. The alliance also includes additional agreements to jointly manufacture pick-up trucks in Fiat's Argentinian facility and a distribution arrangement between Fiat's commercial vehicle subsidiary, Iveco, and Tata's commercial division.

【書誌情報】

ページ数:30ページ

サイズ:A4

商品番号:HBSP-IES202

発行日:2008/3/5

登録日:2016/8/8

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