Traces the development of the Nespresso System in a 100%-owned affiliate deliberately placed outside Nestle's main organizational structure. Highlights the team's successes and challenges in creating a new, small, niche segment in the mature coffee market

【書誌情報】

ページ数：24ページ

サイズ：A4

商品番号：HBSP-IMD046

発行日：2000/1/1

登録日：2007/8/16