BT Group: Managing Global Open Innovation
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¥1,342 JPY
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¥1,342 JPY
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Jean-Marc Frangos, Managing Director of Products & Services Research and Open Innovation at BT Group is looking to optimize the London-based telcom company's external innovation process - scouting for new technologies from Silicon Valley, Israel and Asia. Having taken on responsibility for some of BT's internal research labs in 2017, he needs to boost synergies between internal research and external innovation, and to evaluate how these will play out in the future for telecom companies and the implications for BT. Please visit the dedicated case website (https://cases.insead.edu/bt-group/) to access supplementary material.
【書誌情報】
ページ数:23ページ
サイズ:A4
商品番号:HBSP-IN1476
発行日:2018/5/28
登録日:2018/7/19