Tata Motors (A): A History of Service in a New Era of Corporate Social Responsibility
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In 2013, India passed a law to make corporate social responsibility mandatory for large companies. The case examines the context in which the CSR legislation was introduced and how Tata Motors Ltd (TML) responded to it. Case (A) explores the meaning of corporate social responsibility and the question of whether a company should put community projects before profits. Case (B) examines Tata Motors' CSR programmes in depth and provides an opportunity to consider their impact. Students are challenged to come up with their own ideas for how the philosophy of "more from less for more" can be used to address issues related to poverty and lack of education in India.
【書誌情報】
ページ数:21ページ
サイズ:A4
商品番号:HBSP-IN1581
発行日:2019/4/25
登録日:2019/8/6
