Simplex Solutions: Expanding the Entrepreneurial Team
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The Simplex Solutions multi-media decision scenario outlines the evolution of a software venture with a new technology that could find application in very diverse markets. The two co-founders (who have a technical background) decide to expand the entrepreneurial team by bringing in financial and marketing expertise to propel the venture to the next stage. The specific strategic decision facing them is to choose a candidate from the shortlist for the positions of chief financial officer (CFO) and chief marketing officer (CMO).
【書誌情報】
ページ数:4ページ
サイズ:A4
商品番号:HBSP-INS129
発行日:2012/7/30
登録日:2021/7/12
