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The InnoCar Project - Developing a Chip for the Future Automobile (A): Introduction

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The case tracks a large project for developing a chip for automobile entertainment systems. Participants evaluate the project's continuing progress and viability through three episodes. The case holds important lessons for evaluating complex new product development projects that lack visibility, as well as the efficacy of stage gates for monitoring such projects.

【書誌情報】

ページ数:5ページ

サイズ:A4

商品番号:HBSP-INS282

発行日:2013/4/29

登録日:2014/5/12

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