This suite of cases begins with an overview of a promising alliance between a multinational Swiss pharmaceuticals firm and a start-up with cutting-edge technology in drug delivery systems. At the end of the case, the alliance has slid into crisis. In the six B caselets, three stakeholder groups from each partner in the alliance prepare to advance their visions of how it should continue - or end.

【書誌情報】

ページ数：15ページ

サイズ：A4

商品番号：HBSP-INS495

発行日：2006/1/10

登録日：2014/12/11