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R&D Management at Universal Luxury Group - Perfumes and Cosmetics Division (A)

通常価格 ¥1,342 JPY
通常価格 セール価格 ¥1,342 JPY
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This case describes the challenges faced by the cosmetics division of a large corporation when determining the set of products to develop in 2004. The key players involved are the centralized R&D center and the decentralized brands. The case provides data to estimate the utilization rate of the R and D center. It also describes how the R and D center is organized to develop various types of product lines. "

【書誌情報】

ページ数:24ページ

サイズ:A4

商品番号:HBSP-INS543

発行日:2005/7/1

登録日:2014/12/11

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