The case examines the factors that influenced the founders' decision to establish Bayt.com in Dubai, and how the online job site transformed recruitment practices in the Middle East by facilitating access to skill and talent throughout the MENA region. Among the locational drawbacks the company had to overcome were low internet penetration rates, cultural barriers, and diverse legal and regulatory systems.

【書誌情報】

ページ数：19ページ

サイズ：A4

商品番号：HBSP-INS824

発行日：2014/12/19

登録日：2015/1/14