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Jaguar: The Story of a Ramp-up

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The case is a follow-up to two companion cases, ""Jaguar comes to Halewood: The Story of a Turnaround"" and ""Supply Chain Design at Jaguar: Bringing ""Nirvana"" to Halewood"". It reviews the magnitude of the change programme (involving new work culture, workforce, processes, suppliers, and supply chain architecture) implemented by the newly-appointed management team at Halewood prior to the launch of a new Jaguar model, the X-Type. It illustrates the challenges faced by the company during ramp-up to full volume in a brand new, re-designed, revamped, and transformed plant catering to a premium market.

【書誌情報】

ページ数:12ページ

サイズ:A4

商品番号:HBSP-INS864

発行日:2002/5/16

登録日:2015/11/11

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