Marketing at Bain & Co.
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¥1,276 JPY
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セール価格
¥1,276 JPY
単価
あたり
David Bechhofer, a partner responsible for Bain & Co.'s marketing strategy, faces a dilemma: Traditional marketing is foreign to Bain's corporate culture (which is rather based on customer relationships), yet the firm cannot ignore traditional marketing t
【書誌情報】
ページ数:19ページ
サイズ:A4
商品番号:HBSP-M290
発行日:1997/10/29
登録日:2007/8/16