In the autumn of 2018, Toronto-Dominion Bank (TD) was facing a changing and challenging environment. Fintech start-ups were a continuous source of disruption for the past decade, but some of the world's largest technology firms such as Google and Apple were entering the financial space and disrupting banking by disintermediating banks from their customers. TD had to prioritize which services and customer segments to protect from the industry's on-going digital disruption and develop strategies to protect them. TD had to move quickly as the longer the delay, the more opportunity the disruptors had to entrench themselves and siphon away customers. Tim Hogarth, Vice-President of Innovation Framework and Strategies, was leading TD's Innovation Council which was tasked with identifying solutions to the bank's technology challenges. The case focuses on understanding how and why disruption occurs and what an incumbent can do to protect itself. It provides the basis for applying Christensen's insights on disruption, the Diamond-E, Ansoff matrix, and applying the criteria for the make-versus-buy decision, i.e. acquire, partner with or internally develop new technologies.

【書誌情報】

ページ数：20ページ

サイズ：A4

商品番号：HBSP-NA0671

発行日：2020/12/31

登録日：2021/7/12