How Snapple Got Its Juice Back
通常価格
¥1,078 JPY
通常価格
セール価格
¥1,078 JPY
単価
あたり
In 1993, Quaker Oats paid $1.7 billion for the rapidly growing Snapple brand. In 1997, it sold the brand to Triarc for a mere $300 million. In 2000, Triarc sold it to Cadbury Schweppes for an estimated $1 billion. How could so much value be lost and regai
【書誌情報】
ページ数:8ページ
サイズ:A4
商品番号:HBSP-R0201C
発行日:2002/1/1
登録日:2010/8/10