For teaching purposes, this is the commentary-only version of the HBR case study. The case-only version is reprint R1110X. The complete case study and commentary is reprint R1110L. Baldwin Farms, a California-based organic lettuce grower, has opened a distribution center in Pennsylvania to meet the rising demand for its product on the East Coast. Though the center has strengthened the young company's relationships with regional retailers, it's bleeding money and distracting the top team from other priorities. Can the company turn things around, or is it time to throw in the towel? William A. Sahlman and Allison Berkley Wagonfeld author this fictional case study with commentary provided by experts Charles Sweat and T. Gary Rogers.

【書誌情報】

ページ数：3ページ

サイズ：A4

商品番号：HBSP-R1110Z

発行日：2011/10/1

登録日：2011/10/5