Most leaders recognize that innovation entails optimizing their existing business while at the same time, innovating to create new value for the future. Professor and author Vijay Govindarajan argues that an important third step must be added: proactively letting go of yesterday's beliefs. In this wide-ranging interview, he describes his Three Box Solution, which addresses all three required steps. The problem, he says, is that most of today's leaders focus on Box 1 and ignore the other two boxes. He also explains the difference between linear and non-linear innovation, the role of 'weak signals' in the environment, and the concept of 'reverse innovation'.

【書誌情報】

ページ数：4ページ

サイズ：A4

商品番号：HBSP-ROT319

発行日：2016/8/23

登録日：2016/9/6