Companies often think in terms of their product--"What do I have to sell?"--whereas customers typically think in terms of their needs: "What do I require to get the job done?" Companies should focus on their customers and not on the abstract market. Learn

【書誌情報】

ページ数：4ページ

サイズ：A4

商品番号：HBSP-S0309D

発行日：2003/9/1

登録日：2007/8/16