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Play@Work at Yonyou: A Warm Cultural Empowerment Tool

通常価格 ¥1,144 JPY
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Play@Work is an online system that allows employees to award honorary 'medals' to subordinates, superiors and colleagues for actions that reinforce the company's values, and 'golden beans' that can be exchanged for benefits. Awards can be issued and are publicly accessible to all in real-time. Play@Work can realize a flat, flexible and warm management style, allowing organizational culture to motivate and regulate members' behaviors in a subtle manner, and give employees a clear idea of who appreciates, encourages and inspires them. The system has been fully implemented in Yonyou and has redefined work relationships. The prominent features of this case are novelty and practicality. Novelty is reflected in Play@Work's position as a cultural communication tool in the era of digital human resource management. Play@Work best suits enterprises dominated by knowledge workers, particularly those under strong pressure to innovate. Practicality is reflected in its use of 'soft' cultural management tools through a system consisting of medals, golden beans and other concrete actions. Before the introduction of Play@Work, enterprises mainly sought to improve their managers' awareness and skills by means of training, but due to the absence of a practical tool, the results of such training largely depended on the manager's own understanding and self-motivation. Play@Work provides a concrete method to communicate issues of corporate culture, and its versatile applications make it useful in a wide range of management scenarios. Improving work performance is one of the objectives of management, but the challenge that managers often encounter is that they are excessively task-driven and tend to neglect human elements. Play@Work operates on the principle that engaging with people on a human level can facilitate work and the attainment of targets. The value of this case is reflected in its demonstration of ways to improve work relationships by means of managing organizational culture.

【書誌情報】

ページ数:11ページ

サイズ:A4

商品番号:HBSP-TU0119

発行日:2019/5/30

登録日:2021/1/12

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