Don't Let Your Brand Falter During a Downturn
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¥1,012 JPY
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¥1,012 JPY
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あたり
CEOs in many industries now see brands as a source of strategic control, yet brand-building has always been among the first budget cuts in a recession, observe these two Mercer Management Consulting authors. Even if the current downturn continues, maintai
【書誌情報】
ページ数:1ページ
サイズ:A4
商品番号:HBSP-U0108E
発行日:2001/8/1
登録日:2007/8/16