Evaluate Your Company with "Marketing Due Diligence": An Interview with Mark N. Clemente and David S. Greenspan
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あたり
Marketing due diligence, according to consultants Mark N. Clemente and David S. Greenspan, is a systemic, comprehensive assessment of a company's marketing efforts. It tells a company how a smart buyer evaluates its chances for success in tomorrow's marke
【書誌情報】
ページ数:3ページ
サイズ:A4
商品番号:HBSP-U9905B
発行日:1999/5/1
登録日:2007/8/16