On Writing Cases Well
通常価格
¥1,144 JPY
通常価格
セール価格
¥1,144 JPY
単価
あたり
How does one know what makes a good case? Are there certain attributes that effective business school cases have? This technical note was intended to help writers who may or may not be business school professors write a case. The note includes material on objectives, finding leads, interview questions and interviewing techniques, and case structure. Although the idea of what constitutes a good case may be debatable, there are several characteristics that good case studies have in common..
【書誌情報】
ページ数:12ページ
サイズ:A4
商品番号:HBSP-UV1290
発行日:2007/12/10
登録日:2022/4/11