This note guides students or Executive Education participants through an exercise to help identify growth opportunities for their business units. The 3-Circle framework consists of 10 steps that lead to a vetted growth strategy. Readers work through the first five steps to identify three potential growth ideas. They then follow the remaining five steps to develop one specific Big Idea for growth. This exercise is a condensed guide to the process described in Grow by Focusing on What Matters: Strategy in Three Circles, by Urbany and Davis.

【書誌情報】

ページ数：19ページ

サイズ：A4

商品番号：HBSP-UV5759

発行日：2012/1/20

登録日：2014/8/20