BP in Russia: Bad Partners or Bad Partnerships?
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¥1,144 JPY
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あたり
Following the Deepwater Horizon oil spill, BP seeks to expand its assets and revenues, so it looks to Russia, but a planned alliance with a Russian state-owned oil company is thwarted by objections from another Russian oil partner. This case maps BP's strategic alliances and illustrates the importance of alliance management.
【書誌情報】
ページ数:9ページ
サイズ:A4
商品番号:HBSP-UV5784
発行日:2011/9/14
登録日:2014/4/21