Changing Contexts for Reputation Management
通常価格
¥1,078 JPY
通常価格
セール価格
¥1,078 JPY
単価
あたり
This note surveys some of the shifting considerations in play as chief communications officers (CCOs) have come to see reputation as a useful umbrella concept for managing the many activities that form perceptions of their large organizations. Primary among these is the alignment of internal and external communications to achieve a coherent and consistent message.
【書誌情報】
ページ数:6ページ
サイズ:A4
商品番号:HBSP-UV6628
発行日:2013/3/5
登録日:2014/8/20