Safe Boat Trip Ltd.: Launching the Flying Ferries
Safe Boat Trip Private Limited (Safe Boat Trip) of Kerala, India, is planning to launch a hydrofoil ferry service connecting the Port of Kochi, India, with two other ports in the state of Kerala by August 2016, to benefit from the tourism potential of the season in Kerala. The managing director has asked the principal superintendent of Safe Boat Trip to prepare a project plan for the boats to be commissioned into service, following approval from the Indian Register of Shipping (IRS). The principal superintendent must also carry out a break-even analysis of the project investment. With these challenges before him, the superintendent must set out to devise a solid plan of action before the company's next meeting. The authors Joshin John and Neetha J. Eappen are affiliated with Rajagiri Business School. Sushil Kumar is affiliated with Indian Institute of Management Lucknow.