Wild Chef Limited (Wild Chef) was a multi-cuisine restaurant operating a take-away and delivery format in Delhi's National Capital Region. It adopted the emerging concept of cloud kitchen in July 2016, considering the promising opportunities offered by the rapidly growing food-technology market in India. Key strategic decisions helped Wild Chef achieve its operational break-even point in its third month, and after one year, the owners were considering options on how to scale-up the business further. The choice of markets to enter, and arriving at the right permutation of scale-up options were the key decision areas under focus. Servjaeta Verma is affiliated with Institute of Management Studies Ghaziabad.

【書誌情報】

ページ数：12ページ

サイズ：A4

商品番号：HBSP-W18048

発行日：2018/1/26

登録日：2018/4/12