In September 2015, Bartos Stainless Limited, an Indian steel-producing company that emerged as a strong brand in the mid-2000s, was facing a series of internal and external challenges: challenges from frequent changes at the chief-executive-officer level, fluctuating metal prices, the global slowdown of the steel industry, increasing competition from imports, and diminished investor confidence. The managing director needed to address these challenges and manage the risks of his business model, while maintaining profits. Sushant Kumar is affiliated with Indian Institute of Management Shillong. Rohit Dwivedi is affiliated with Indian Institute of Management Shillong.

【書誌情報】

ページ数：16ページ

サイズ：A4

商品番号：HBSP-W18085

発行日：2018/2/6

登録日：2018/5/24