In 2016, the newly appointed president and chief executive officer of the Liquor Control Board of Ontario (LCBO), an alcoholic beverages retailer and a Crown corporation of the province of Ontario in Canada, was weighing his options in developing and executing a strategy for organizational transformation. The trigger for transformation was external. The provincial government, which fully owned the LCBO, had decided to allow grocery stores to sell alcoholic beverages. What strategy should the chief executive officer use to ensure the LCBO would be relevant to its existing and future customers and therefore remain a competitive player in the market?

【書誌情報】

ページ数：9ページ

サイズ：A4

商品番号：HBSP-W18678

発行日：2018/11/2

登録日：2019/2/21