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DATRI: Solving Donors' Dilemma for Saving Lives

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Datri Blood Stem Cell Donors Registry (DATRI), a not-for-profit social venture established in 2009 with 3,000 donors, was India's largest stem cell donor registry. Since 2009, it had expanded until its donor base was over 267,000. While DATRI continued to work towards its vision to find a matching donor for every patient in need of life-saving stem cells, its dependence on voluntary donations was causing some pressing issues. Donors who voluntarily enrolled in the registry were backing out of the process when contacted for a transplant, and the organization was also facing fundraising difficulties. DATRI's co-founder and chief executive officer felt that not addressing these issues soon would undermine the organization's purpose. In May 2017, he was preparing for a meeting with his team to finalize a future plan of action that would solve these problems. Abhishek Srivastava is affiliated with FPM Office, Indian Institute of Management Kozhikode. Gopalakrishnan Narayanamurthy is affiliated with Indian Institute of Management Kozhikode. Reddy Sai Shiva Jayanth is affiliated with Indian Institute of Management Kozhikode. Raghu Rajagopal is affiliated with Indian Institute of Management Kozhikode. Krishnan Ranganathan is affiliated with Indian Institute of Management Kozhikode.

【書誌情報】

ページ数:9ページ

サイズ:A4

商品番号:HBSP-W18722

発行日:2018/11/22

登録日:2019/2/21

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