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Rethinking B-Sc'ool Apparel at Hill

通常価格 ¥1,078 JPY
通常価格 セール価格 ¥1,078 JPY
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In October 2018, the president of a business school student (BSS) society must decide on the viability of marketing a line of business school apparel. The school had been selling its brand of products with moderate success and the president had to determine the best option going forward. She faced a number of decisions: How to increase sales? What should be included in the clothing line? Should the product line be branded under the school's or the student society's logo? What strategy would be the most successful?

【書誌情報】

ページ数:6ページ

サイズ:A4

商品番号:HBSP-W20083

発行日:2020/2/10

登録日:2020/10/19

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