In late 2018, the founder and owner of Pupadise, Inc., a pet care business in Canada, was nearing her graduation from university and needed to decide what to do with the business she had built in her undergraduate years. Pupadise cared for clients' pets when the pet owners could not; its services primarily consisted of live-in and drop-in pet care. The owner was considering selling the business, but was concerned that the sale price would be low because her business had no traditional assets. Inspired by a guest speaker in her pricing class, she realized that her client list of 300 pet owners had value, but wondered how to price it. She had a meeting scheduled with a prospective buyer and wanted to prepare. Should she sell her business, and if so, for how much? Eric Dolansky is affiliated with Brock University.

【書誌情報】

ページ数：8ページ

サイズ：A4

商品番号：HBSP-W20398

発行日：2020/5/7

登録日：2021/2/19