Ken Edwards, founder and chief executive officer (CEO) of Tristar Hotel Group (Tristar), was reviewing the financial performance for his bustling hotel portfolio. In the spirit of the risk-taking and experimental mindset that Edwards brought to Tristar, adopting automated robotic service delivery was top of his mind. Earlier in the year, he had authorized a pilot project to evaluate the costs and benefits of using a robot named ARCHIE; now he needed to determine whether to proceed and implement ARCHIE for room service delivery on a full-scale basis at one of Tristar's hotel properties. Thomas A. Maier is affiliated with University of San Francisco. Ken Edwards is affiliated with .

【書誌情報】

ページ数：7ページ

サイズ：A4

商品番号：HBSP-W20840

発行日：2020/10/21

登録日：2021/4/14