Amazon: Combatting Antitrust Litigations
On July 29, 2020, Jeff Bezos, the founder and chief executive officer of Amazon.com Inc. (Amazon), testified before a United States House Judiciary Subcommittee on Antitrust, Commercial, and Administrative Law that was investigating the company for engaging in anti-competitive practices. Although the company offered low prices and did not distort consumer welfare principles despite its large market size, the Committee questioned whether it had exploited its sellers on both Amazon Marketplace and the Amazon Web Services Marketplace. The company was accused of not only exploiting sellers but also using their sales data for developing its private-label brands. As committee members were looking to redefine monopolistic practices, it was also recommended that Amazon should be split to avoid anti-competitive practices. Was it time for Bezos to proactively split Amazon and avoid antitrust actions against his company owing to its market dominance? What could he do to manage antitrust issues against his company? Arpita Agnihotri is affiliated with Pennsylvania State University - Harrisburg. Saurabh Bhattacharya is affiliated with Newcastle University.