Zoom Video Communications: Flash in the Pandemic or Enduring Success?
Zoom, a popular video conferencing service based out of San Jose, California was built from scratch to be a business-segment focused, easy-to-use video conferencing service. The program was created by Zoom Video Communications Inc., which was founded by Eric Yuan in 2012. After the outbreak of the COVID-19 pandemic in March 2020, the video conference market grew rapidly. Despite competing against much larger competitors, such as Microsoft Teams, Google Meet, and Webex, Zoom took an early lead, surmounted significant obstacles, and continued to grow. At the end of 2020, however, Zoom had to consider how to maintain its lead-not only during, but also after the pandemic. Malay Krishna is affiliated with SP Jain Institute of Management & Research. Gursimran Gambhir is affiliated with SP Jain Institute of Management & Research.