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Should You Listen to the Customer? (Commentary for HBR Case Study)
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Should You Listen to the Customer? (HBR Case Study)
通常価格 ¥1,078 JPY通常価格単価 あたり -
Should You Listen to the Customer? (HBR Case Study and Commentary)
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Better Customer Insight--in Real Time
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Pricing to Create Shared Value
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Do Social Deal Sites Really Work? (HBR Case Study and Commentary)
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Time for a Unified Campaign? (HBR Case Study)
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Time for a Unified Campaign? (HBR Case Study and Commentary)
通常価格 ¥1,078 JPY通常価格単価 あたり -
Is the Bottom of the Pyramid Really for You?
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A Step-by-Step Guide to Smart Business Experiments
通常価格 ¥1,144 JPY通常価格単価 あたり -
Preserve the Luxury or Extend the Brand? (HBR Case Study)
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Preserve the Luxury or Extend the Brand? (HBR Case Study and Commentary)
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Let Emerging Market Customers Be Your Teachers
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The One Thing You Must Get Right When Building a Brand
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Why You Need a New-Media "Ringmaster"
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Reputation Warfare
通常価格 ¥1,144 JPY通常価格単価 あたり
